Digimarc

The Barcode of Everything.

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Overview

Digimarc provides solutions for identifying, authenticating, and protecting both physical products and digital content. Its primary technology is an imperceptible digital watermark that can be embedded into images, audio, video, and product packaging. This allows for various applications, including brand protection, counterfeit detection, and supply chain traceability.

✨ Key Features

  • Digital Watermarking
  • Product Digitalization
  • Brand Protection
  • Supply Chain Traceability
  • Content Piracy Detection

🎯 Key Differentiators

  • Imperceptible watermark technology
  • Covers both digital and physical products
  • Extensive patent portfolio

Unique Value: Digimarc provides a persistent and covert digital identity for media and products, enabling new levels of security, traceability, and engagement.

🎯 Use Cases (4)

Protecting brand images from unauthorized use online Authenticating products to combat counterfeiting Tracking products through the supply chain Enabling mobile engagement via packaging

✅ Best For

  • Embedding watermarks in currency and government-issued documents for security
  • Applying watermarks to product packaging for faster retail checkout and inventory management

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • General-purpose digital asset management (storage, organization)
  • Internal team collaboration on creative assets

🏆 Alternatives

Irdeto Verimatrix QR Codes / GS1

Unlike visible barcodes or QR codes, Digimarc's watermarks are imperceptible and cover the entire surface, making them more robust and harder to circumvent.

💻 Platforms

Web API Desktop (Plugins)

✅ Offline Mode Available

🔌 Integrations

Adobe Photoshop Various packaging prepress software API

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (All tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

Contact for pricing

Free tier: N/A

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