Taboola
Be seen.
Overview
Taboola is a content discovery platform that helps people discover things they may like. It provides content recommendations on a network of thousands of publisher websites, including major news outlets. For publishers, Taboola is a tool to monetize their website and increase audience engagement. For advertisers, it's a way to drive traffic and conversions. Taboola's widgets are compatible with Google AMP, allowing publishers to display sponsored content recommendations on their fast-loading mobile pages, creating a crucial revenue stream for AMP-enabled sites.
✨ Key Features
- Content recommendation widgets
- Native advertising platform
- Audience acquisition and targeting
- Support for Google AMP pages
- Real-time analytics and A/B testing
- Tools for publishers (Taboola Newsroom, Taboola Feed)
- Video advertising
🎯 Key Differentiators
- Exclusive long-term partnerships with many premium publishers.
- Massive reach and scale.
- Data-rich platform for targeting and optimization.
Unique Value: Provides publishers and advertisers with massive scale to monetize content and acquire new audiences, with full support for the AMP ecosystem.
🎯 Use Cases (4)
✅ Best For
- Displaying content recommendation widgets on AMP articles.
- Driving referral traffic from premium publisher sites to brand content.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Advertisers focused solely on search or social advertising.
- Publishers with very low traffic who may not meet network requirements.
🏆 Alternatives
Taboola's key advantage is its vast and exclusive publisher network, offering advertisers access to audiences they may not reach on other platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Managed Accounts tier)
🔒 Compliance & Security
💰 Pricing
Free tier: NA
📊 Market Info
Customers: 10000+
Total Funding: $160.0M
🔄 Similar Tools in AMP & Instant Articles
Official AMP Plugin for WordPress
A powerful tool to build user-first, fast, and secure AMP-compatible WordPress sites....
AMP for WP
A feature-rich WordPress plugin for creating and customizing AMP pages with many integrations and ex...
Jetpack
A multi-purpose WordPress plugin that includes a module for creating AMP versions of your site....
Newspaper Theme by tagDiv
A popular WordPress theme for news, magazine, and blog websites with built-in AMP support....
Jannah Theme by TieLabs
A popular WordPress theme for news, magazines, and blogs with full AMP and BuddyPress support....
RebelMouse
An AI-enabled CMS and creative agency focused on web performance and audience engagement....